Great news! We’ve now completed a major refresh of both our company website and our online store.
‘Our main aim was to improve overall usability for our customers, while ensuring the sites work well on a wide range of mobile devices, such as smartphones and tablets’, Web and Graphic Designer James Barsby told us. ‘From a visual design perspective, we’ve made the sites more intuitive by combining strong colours with clear, easy-to-read typefaces.’
The Coinadrink website includes a new drop-down menu system designed to accommodate our ever-expanding range of machines. There’s a wealth of information available, which we believe will prove to be a valuable resource for our existing customers – as well as those interested in installing new equipment. ‘We’ve structured the site in such a way that you can find what you need quickly, without having to hunt through over-complicated menus’, James said. ‘By paying careful attention to the wording of text and product descriptions, the site is now much easier to find in popular search engines, such as Google.’
The Refreshment Shop is Coinadrink’s online store and provides a wide range of refreshment products across the UK. This site has also received an extensive update. ‘The layout of the store now adapts to whichever screen size you’re using’, James said. ‘This means customers using smartphones can browse and purchase items, without having to zoom-in or scroll around oversized pages. We’ve gone through our entire product range and photographed everything, so you can see clear images of all the latest packaging designs, as well as up-to-date ingredients and allergy information.’
At Coinadrink, in IT and in fact in every department, it’s all about helping our customers find exactly what they’re looking for, as quickly and easily as possible.